Aisle 42

Join Corwin Hiebert as he talks with mission-driven food founders, leaders, farmers, retailers, and climate experts about fixing our broken food system, and redefining the future of the grocery store.

Referencing The Hitchhiker’s Guide to the Galaxy, the number 42 helps set the stage as we discuss sustainability as both a perplexing problem and a simple solution—one that we don’t have 7 million years to figure out… the future of food is now.

Episodes

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56
56
June 23, 2025
27
min
56
June 23, 2025
27
min

Arzeena Hamir | LUSH Valley

in this episode we chat with Arzeena Hamir, a dedicated farmer, community leader, and advocate for local food systems.

Arzeena Hamir | LUSH Valley

55
55
June 16, 2025
27
min
55
June 16, 2025
27
min

Mitchell Scott | CULT Food Science

Thanks for listening to Aisle 42, in this episode we chat with Mitchell Scott, CEO of Cult Food S...

Mitchell Scott | CULT Food Science

54
54
June 10, 2025
33
min
54
June 10, 2025
33
min

Jasmine Byrne | Big Mountain Foods

In this episode of Aisle 42, we chat with Jasmine, co-founder of Big Mountain Foods, about the brand's journey, family culture, and mission to make allergen-free, plant-based foods that are healthy and delicious.

Jasmine Byrne | Big Mountain Foods

53
53
May 1, 2025
22
min
53
May 1, 2025
22
min

Dominic Dubé | Evive Nutrition

In this episode I chat with Dominic (Doobey) co-founder of Evive (eh-VIEV) Nutrition, a brand tha...

Dominic Dubé | Evive Nutrition

52
52
April 17, 2025
32
min
52
April 17, 2025
32
min

Jud Currie | Ethical Food Group

This episode is a special one as it explores the future of grocery through the eyes of a speed to market specialist… some even call him the anti-broker.

Jud Currie | Ethical Food Group

51
51
April 8, 2025
27
min
51
April 8, 2025
27
min

Jonathan Ferrari | Goodfood

In this episode I’m joined by Jonathan, co-founder of Goodfood, a Canadian meal kit pioneer that’s helping thousands of households cook fresh, high-quality meals with locally sourced ingredients.

Jonathan Ferrari | Goodfood