Aisle 42

Join Corwin Hiebert as he talks with mission-driven food founders, leaders, farmers, retailers, and climate experts about fixing our broken food system, and redefining the future of the grocery store.

Referencing The Hitchhiker’s Guide to the Galaxy, the number 42 helps set the stage as we discuss sustainability as both a perplexing problem and a simple solution—one that we don’t have 7 million years to figure out… the future of food is now.

Episodes

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21
21
April 2, 2024
28
min
21
April 2, 2024
28
min

Ameen Fadel | Cedar Valley

We’re going behind the scenes of Cedar Valley, a Lebanese inspired pita chip company.

Ameen Fadel | Cedar Valley

20
20
March 27, 2024
29
min
20
March 27, 2024
29
min

Julie Poitras-Saulnier | Loop Mission

This episode is all about upcycling imperfect fruits and vegetables and transforming discarded food waste into wonderful products.

Julie Poitras-Saulnier | Loop Mission

19
19
March 20, 2024
28
min
19
March 20, 2024
28
min

Devin Powell | Pulp & Press

Reduce unhealthy food cravings, ramp up your gut health, reset your digestion, boost your energy, reduce your mental… fog, improve your sleep, shore-up your immunity, or detoxify your body!

Devin Powell | Pulp & Press

18
18
March 12, 2024
25
min
18
March 12, 2024
25
min

Ted Fleming | Partake Brewing

Learn about the innovative, sustainable and guilt-free world of non-alcoholic craft beer making.

Ted Fleming | Partake Brewing

17
17
March 5, 2024
24
min
17
March 5, 2024
24
min

Pierre-Olivier | The Pretty Ugly Company

In this episode you’ll hear the story of how Pierre Olivier has taken on a bold mission to combat food waste with upcycled salsa made from discarded vegetables and organic corn chips that also uses beer waste.

Pierre-Olivier | The Pretty Ugly Company

16
16
February 28, 2024
16
min
16
February 28, 2024
16
min

Matt Cimon | Portofino Bakery

Fresh bread is a staple in our grocery shopping routine and for most households… loaves and buns find their way into a lot of our meals.

Matt Cimon | Portofino Bakery